LEVC announce management changes following successful TX eCity launch

Chris Gubbey stands down as CEO & retires from full time employment following TX launch

16 January 2019, Coventry

  • Former Audi executive Joerg Hofmann named as new CEO effective from 4th February 2019
  • Company gears up for next stage in its development and new product strategy

Following the successful launch of the London EV Company’s ground-breaking TX eCity, CEO, Chris Gubbey, has today announced that he will stand down from the company and retire from full time executive employment.

Chris Gubbey, CEO, LEVC said:

"The past three years have been some of the most challenging but rewarding of my career as we’ve opened a brand-new production facility, created a new team and supply base, rebranded the company and launched our ground breaking new product in the UK and exports markets. I’m extremely proud of what we’ve achieved and would like to thank all my colleagues at LEVC, Emerald Automotive and Geely for their support and efforts over the past few years.”

LEVC is pleased to announce that from the 4th February 2019 Joerg Hofmann will take over as CEO with full responsibility for LEVC under the Geely New Energy Commercial Vehicle (GCV) division. Joerg brings with him significant sales & marketing, product planning, production and international experience having worked for GM and luxury car brand Audi for 17 years in various roles including running operations in Brazil and Australia.

Commenting on the appointment, Chairman of LEVC, Carl-Peter Forster said:

"The new TX eCity has now been successfully established in the market. We would like to thank Chris for his significant contribution and dedicated leadership during a time of transformation for the company. We’re delighted to announce the appointment of Joerg Hofmann who will bring not only significant sales, product, manufacturing and operational experience but fresh energy and perspective as LEVC builds on the success of its TX eCity launch and focuses on the next phase of its journey to deliver its new product strategy.”

Joerg Hofmann is German, aged 51 and married with four children.


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